MOTÖRHEAD Whisky To Be Launched In Canada This Month
May 22, 2017, 2 years ago
According to UDiscoverMusic.com, Motörhead Whisky, the Swedish malt whiskey specially blended in tribute to Motörhead and the band’s late frontman Lemmy, is being launched in Canada during May 2017.
The whisky has already been doing good business in Europe where it has been on sale since Lemmy’s death on December 28th, 2015. It was awarded with a medal at the Stockholm Beer And Whisky Festival during 2016. Lemmy and the band were enthusiastic whisky connoisseurs and they had been working in conjunction with Swedish single malt distillery Mackmyra to create a unique single malt whisky with inspiration from American bourbon whiskey prior to Lemmy’s death. Lemmy himself was known to be proud of the new whisky and even had his own nickname for it – “Swhisky”.
No detail was left unturned during the making of this unique “Swisky” as Sari H Wilholm says: “It was very important, both for us and for Motörhead, that all three members had their say. Especially Lemmy had very strong opinions and was extremely involved in the process from beginning to end. When we met, he spent a lot of time watching and touching the label. He really wanted it to be something special.”
Barry Drinkwater, group executive chairman at Global Merchandising Services (who have Motörhead on their roster) says the Motörhead Whisky makes perfect sense: “A great liquid and the loudest rock band in the world is a perfect combination. Rock and whisky go hand in hand. Lemmy always wanted to develop a range of quality alcoholic beverages under the Warpig brand as part of the Motörhead legacy after he and the band were no longer around.”
Motörhead Whisky is a Swedish single malt whisky with an oaky and slightly fruity character, characterised by ageing five years in new American oak barrels, where parts of the whisky has got a final touch from oloroso oak barrels during the last six months. Alcohol strength is 40% and the whisky is cool filtered, so no cloudiness should occur in the bottle or glass if the drink is served at a lower temperature.
Due for release on July 7th from Wymer Publishing is Motörhead In Full Flight, a deluxe 128-page hardcase book complete with a set of prints encased in a metal flight case.
This predominantly photographic book of largely unpublished, never before seen images brings together a mixture of concert photos and off stage shots from the late 70s through to the late 80s, covering the classic line-up with Phil Taylor and Eddie Clarke through to the four-man line-up with Phil Campbell, Würzel and Pete Gill.
Photos are from the collections of concert photographer Alan Perry and Tony Mottram who photographed the band on numerous occasions for Sounds and Raw magazines. The never before seen images include shots from recording sessions and video shoots plus back stage at the tenth anniversary gig at Hammersmith, June 1985. There are even some hilarious photos of Lemmy during a beer tasting session and many more of the band's legendary frontman as you have never seen him before!
Included are four prints ideal for framing, one band shot and one each of Lemmy, Phil Taylor and Eddie Clarke.
This strictly limited edition hardback is bound to sell quickly and become a future collector's item, making it an essential addition to any self-respecting fan's Motörhead collection.
Order now at this location.