Launch Of GENE SIMMONS MoneyBag Adrenaline Sports Clothing Line Set For Gene Simmons Family Jewels On Sunday

July 9, 2009, 15 years ago

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Dussault Apparel founder and head designer Jason Dussault has announce that the launch of the GENE SIMMONS MoneyBag Adrenaline Sports clothing line, designed by Dussault, will be on the television series Gene Simmons Family Jewels on Sunday, July 12th. The episode is titled Night From Hell.

Parts of this episode were filmed during the SIA Ski and Snowboard Convention in Las Vegas where Gene Simmons and Jason Dussault introduced the new Gene Simmons MoneyBag Adrenaline Sports line. Also in this episode Gene volunteers Carrot Top to crash a Vegas bachelorette party.

Dussault comments, "From the episode title I'm not quite sure what to expect, but it was an amazing time at the SIA show with Gene, and I know a lot of great footage was shot there. I've now had several opportunities to be on "Gene Simmons Family Jewels" in relation to designing the MoneyBag™ lines and every time has been an incredible experience!"

A re-designed MoneyBag website will feature the Adrenaline Sports products, retail locations and phone ordering. The Adrenaline Sports line will be available in retail outlets across North America for the fall of 2009. Check www.genesimmonsmoneybag.com for current information.

Gene Simmons has owned the trademarked MoneyBag logo for over 25 years, and uses it on his magazines, book imprints, record company and other areas. Until he met Jason Dussault, he held off on going out into the marketplace with clothing lines. Simmons comments, "It has to do with finding a kindred spirit. And, Jason is it. He and I share a passion for only doing things in life that mean something. Together we are creating cutting edge, in-your-face Extreme Sports Wear."


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