KISS' Gene Simmons To Talk To Saskatoon Audience About Creativity And Branding

October 28, 2009, 14 years ago

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Cam Fuller from Leaderpost.com is reporting:

He'll spend a night in KISS and then tell a Saskatoon audience about his success in business.

Saskatchewan Young Professionals and Entrepreneurs (SYPE) has landed Gene Simmons as a luncheon speaker the day after his band's concert in Saskatoon.

"We're pretty pumped about it," SYPE's Saskatoon president Janea Bellay said Tuesday.

"He knows business. He knows marketing. He's an entrepreneurial icon of our time."

The organization had Simmons on the wish list for its Leadership Series, then learned of the Saskatoon concert on Nov. 10.

"We thought, 'Now's our chance to do it,' " said Bellay.

SYPE got the booking with the help of tinePublic Inc. of Calgary, the same company that brokered the recent visit of George W. Bush. It's also handled Bill Clinton, Lance Armstrong, Donald Trump and the Dalai Lama.

"This is a real coup for them to have Gene Simmons at their event," said Andy McCreath, co-founder of tinePublic and a University of Saskatchewan alumnus.

"He's become an extremely successful businessman. He kind of covers all realms," McCreath added.

Simmons will speak on the power of creativity and branding.

Read more here.


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