OZZY OSBOURNE, JUSTIN BIEBER To Team Up For Best Buy Super Bowl Ad!
January 26, 2011, 13 years ago
According to USA Today, Best Buy today will announce plans to feature teen heartthrob JUSTIN BIEBER - along with elder rocker OZZY OSBOURNE - in the first Super Bowl commercial for the nation's largest home electronics chain.
"Justin Bieber is the biggest star out there, but that's not why he's in the spot," says marketing chief Drew Panayiotou. "He symbolically represents something important to the brand message."Executives won't discuss details of the 30-second spot featuring stars from two very different generations. The ad, to air in the game's third quarter, was filmed earlier this month at Universal Studios.
