ROB ZOMBIE Says He Didn't Sell Out To Woolite For New Commercial
July 3, 2011, 13 years ago
As previously reported by Adweek, ROB ZOMBIE brings more of a Texas Chainsaw Massacre vibe to this new Woolite commercial from Euro RSCG, advising you not to torture your clothes with other detergents.
Mr. Zombie says the spot isn't scary at all—it's "more like a Tim Burton" film than something truly horrifying. The main character, he says, "is like Uncle Fester" from The Addams Family, and not "like some child killer out in the woods."
According to CP24, some critics have accused the Grammy-nominated Zombie of "selling out," but, on Facebook at least, most of his fans applauded him for directing the unique ad.
"I hadn't even thought about (a fan backlash), it hadn't crossed my mind," said the musician, who fronted White Zombie in the '80s and '90s before going solo.
"Whenever anyone talks about selling out it's the most absurd statement anyone could make. I've never done anything I didn't want to do, to me selling out is changing your music, your image, everything based on some sort of corporate manipulation to become rich and famous. I've never done that.
"When someone says I've sold out I say, 'What do you do for a living?' and maybe they'll say, 'Oh, I work at Walmart.' So they're corporate whores for the largest corporation in the world but have the nerve to (call me a) 'sell-out?"'
Read more here.