According to a new press release, Coffin Case took over NAMM 2007 as they launched new products, clothing line’s and the biggest party of the weekend.

2007 is a marker year for the up and coming case company located in North Hollywood. Coffin Case has turned being a gear company into a lifestyle by a rapid succession of new, innovative, and award-winning products for guitarists, bass players, and drummers, working both on stage and in the studio.

At the NAMM Trade Show – the highlights included the introduction of the new Scarcase and the Camo Case. The Scarcase features a deadly white diamond velvet interior, something only a gangster could appreciate. This new case is affectionately referred to as Scarcase; say hello to your little friend. The Camo Case features a battle tested camouflage scheme of various shades of green, grey, black and brown. The entire Coffin Case Camouflage Series feature the trademarked Coffin black diamond tucked velvet interior. This is the case for covert action that makes a statement.

The main attraction at the booth was the introduction of the Dime Hardware clothing. Coffin Case and Dime Hardware joined forces in 2006 to produce and continue the vision of the late, great Darrell “Dimebag” Abbott. The line is a tribute to Dime, fashioned after his own creations for clothing and accessories. Look for new Dime Hardware Clothing coming in 2007.

To top the weekend Coffin Case and Monster Energy Drink threw the party of the year at the Hilton Hotel. More then 2000 were in line hours before the door opened for “The Black Tooth Bash” in honor of Darrell ‘Dimebag’ Abbott. It is reported that over 1000 were still waiting to get in while the night kicked into action.

The night started out with metal band MELDRUM with special guest drum Gene Hoglan from Strapping Young Lad. Then the Famous Coffin Case Fashion Show got underway with the hot Coffin Girl models showcasing the Dime Hardware line, while showing off the new Coffin Case clothing as presented for 07’. And if that was not enough, the night closed with THE BLACK TOOTH BAND featuring Lemmy Kilmister (MOTÖRHEAD), Vinnie Paul Abbott, Scott Ian (ANTHRAX), Paul Gray (SLIPKNOT), Jason Bittner (SHADOWS FALL), Nick Bowcott (GRIM REAPER/Marshall Amps), John “JD” Deservio (BLACK LABEL SOCIETY), Nick Catanese (BLS), Brian Tichy (BILLY IDOL), Mike Stone (QUEENSRŸCHE), Noah Robinson (BLEED THE SKY), and Keri Kelli (ALICE COOPER).

Amongst the nights sponsors for this extravaganza are Monster Energy Drink, Coffin Case, Dunlop, Dean Guitars, EMG Pickups, GHS Strings, Marshall Amps, Dime Hardware, Samson Wireless, Dickies Girls, Diamond Amps, D Drums, Istanbul Cymbals and, Four Star Wire.