GENE SIMMONS Hopes Face-Time On The Apprentice Will Leverage Other Business Endeavors

November 20, 2007, 17 years ago

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San Jose Mercury News has issued the following report from Jennifer Martinez:

"Donald Trump is shaking things up on his reality show The Apprentice. On the January 3rd debut of the reality show, 14 celebrities will be stepping in as participants and facing the Donald in the boardroom.

Among the celebrity contestants on the show is the executive everyone loves to hate - Omarosa. After her bitter goodbye from the boardroom in 2004, it's odd that she decided to make a return to the show. Never one to conceal her dislike for Donald Trump, Omarosa provided a short reason for her participation in the show: "I did it for redemption."

Yikes, it looks like the claws are already out and sharpened for the upcoming season. It's time to get ready for some heart pounding boardroom confrontations and tongue lashings between Omarosa and Donald following the New Year.

Other celebrity participants include "Sopranos" star Vincent Pastore (he was Sal "Big Pussy" Bonpensiero), Olympic gold medalists Nadia Comeneci and Jennie Finch, "Taxi" star Marilu Henner, Piers Morgan from "America's Got Talent," and GENE SIMMONS from KISS.

Simmons is hoping his face time with the Donald will leverage some of his other business endeavors. "I'm in the Gene Simmons business," he told the AP of his plan.

The celebrities will be competing for cash donations to their favorite charities, with the grand prize being a check for $250,000 to the winner's charity.


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