AC/DC Classic “Rock And Roll Ain't Noise Pollution” Featured In Applebee's Commercials; Videos Streaming
May 25, 2016, 8 years ago
Applebee's Neighborhood Grill & Bar's new advertising campaign, created by the brand's Kansas City-based ad agency, Barkley, features a series of 15- and 30-second spots aimed at bringing back fans and winning over critics with straight-talk, authenticity and powerful, up-close visuals of the new wood-fired grill platform.
The spots tell Applebee's "Hand-Cut, Wood-Fired" story with a confident brand voice and a natural energy that stands in stark contrast to the manufactured frenzy pervading most restaurant advertising. The new ads feature slow, unflinching shots of hand-cut steaks being "seared to smoky-oak perfection" on Applebee's "fire-breathing workhorse" grill.
The appeal of the spots is further fueled by iconic rock music, including AC/DC's signature "Rock ’N’ Roll Ain't Noise Pollution”. Check out the spots below:
