Modern melodic metallers, Amaranthe, have released a video for Maximize, the opening track of the band’s Maximalism album, released in October 2016.

A stylistically different choice from previous Amaranthe videos, this video shows a more intimate and raw side to the band, letting the band and its performance speak for itself without any effects or extras. Shot in Helsinki by director Ville Juurikkala (Bullet For My Valentine, HIM, Sonata Acrtica), “Maximize” demonstrates a band oozing with confidence after nearly a thousand shows in just a few years, and puts a tasteful touch of minimalism to Maximalism.

The video was shot before Amaranthe recruited their latest star, Nils Molin, however Nils will be featured in all the band's upcoming releases.

The band's guitarist Olof Mörck comments on the video: ""Understated' is not what you usually associate Amaranthe with - but seeing the raw emotion and personalities combined with 'Maximize', I was convinced that we captured part of the essence of the Amaranthe live machine. Ladies and gentlemen; this is Amaranthe at its rawest and most distilled form! See you all on the road this fall, as the Maximalism world invades a city near you!"

In other news, gold albums continue to rain over Amaranthe; 1.000.000 Lightyears has reached Gold status in Sweden and Hunger and Amaranthine have reached Gold status in Finland.

Catch Amaranthe on tour in Europe, Scandinavia, Russia, Brazil and South America this fall as well as a one-off show in the US. Find the band’s live itinerary at this location.