METALLICA - Lars Ulrich Talks Brands And Music In Four-Part Video
October 13, 2014, 9 years ago
![METALLICA - Lars Ulrich Talks Brands And Music In Four-Part Video](/medias-static/images/news/2014/543C7271-metallica-lars-ulrich-talks-brands-and-music-in-four-part-video-image.jpg)
U2's $100 million deal with Apple was just the latest bombshell in the shifting landscape of how artists make money. Six visionaries, from Metallica drummer Lars Ulrich to Steve Pamon of JPMorgan Chase, talk about what's working and what's not in the following four-part video series courtesy of Billboard.