In July 2015, KISS co-founders Gene Simmons and Paul Stanley announced plans to open a Rock & Brews restaurant in North Texas in early 2016. The new location is the sleepy Dallas suburb The Colony, just one of nearly a dozen Rock & Brews located across the US.

According to a feature published by Guide Live's Sarah Blaskovich, it's the first free-standing Rock & Brews in Texas and debuts Monday, March 14th:

You'll find it nestled near the behemoth Nebraska Furniture Mart, down the street from the under-construction Toyota headquarters, and only a few thousand feet from the nearest McMansion. The Colony doesn't exactly scream glam rock like its famous KISS counterparts do. But the restaurant is hip.

Now I know what you're thinking: There's already a music-inspired restaurant with wings and burgers; it's called Hard Rock Cafe. Tell that to Simmons -- well, I politely did -- and he shrugs off the idea. 

"Respectfully, the best thing you can do when you're running a race," he says, is to "not see who else is running behind you." And while Hard Rock Cafes have launched hundreds of restaurants in places like Austria, Norway, Egypt, Fiji and Indonesia, Rock and Brews is only in North America and touches a mere seven states so far. Its partners -- a host of real estate and chain restaurant guys, beyond Simmons and Stanley -- seem content to multiply without exploding like a ball of fire at a KISS concert.

For those hoping to stumble upon Simmons and Stanley hanging out at their Texas Rock and Brews, it's unlikely. However, both rock stars will appear at a ticketed event May 10 where proceeds to go an as-yet-chosen veterans group. 

The best place to find Simmons and Stanley is still on stage. "We've been coming to Dallas for a long time," Simmons says. Then a promise: "and we're not about to stop."

Go to this location for the complete article and to view a photo gallery of the Dallas Rock & Brews location.