CHICKENFOOT Album Features Heat-Sensitive Packaging
May 14, 2009, 15 years ago
Joe Bosso of MusicRadar.com has filed the following report:
CHICKENFOOT - the new project featuring guitarist JOE SATRIANI, drummer Chad Smith (RED HOT CHILI PEPPERS), bassist Michael Anthony (ex-VAN HALEN), and vocalist Sammy Hagar (ex-VAN HALEN) - have put a lot of care into the music that went into their debut album, due out June 9th, but the band put just as much thought into their CD design, which will come in a special 'heat-sensitive' package.
Chromatic Technologies Inc. (CTI), a custom special effect inks and coatings manufacturer literally covers the packaging, which is heated up by the simple touch of a hand. This changes the opacity of the artwork, revealing hidden images on the front cover and hidden song titles on the back.
This patented special-effect ink is a new technology that is shaking things up in the world of marketing. It works by mastering the movement of a proton on the molecular level - basically it turns color 'on' and 'off.'
To learn more, click here.
As previously reported, Chickenfoot kick off their first ever tour tonight. Confirmed dates are as follows:
May
14 - El Corazon - Seattle, WA15 - Commodore Ballroom - Vancouver, BC
17 - The Fillmore - San Francisco, CA
19 - The Roxy Theatre - West Hollywood, CA
22 - Park West - Chicago, IL
24 - The Mod Club Theatre - Toronto, ON
26 - Middle East Upstairs - Cambridge, MA
28 - The Fillmore NY Irving Plaza - New York, NY
29 - TLA - Philadelphia, PA
