AS I LAY DYING Announce New Album Title; MX vs ATV Game With Fame On Thursday
February 1, 2010, 14 years ago
San Diego, CA-based Grammy nominated metal outfit AS I LAY DYING have announced the title of their upcoming, 5th full-length album (4th for Metal Blade) as The Powerless Rise.
The band is currently finishing up recording of The Powerless Rise in San Diego with producer Adam D. (KILLSWITCH ENGAGE). Fans can expect The Powerless Rise to be released this spring with plans for a headline tour also slated around the same time. More information on the tour and the street date for The Powerless Rise will be made available in the coming months.
In other news, THQ Inc. today announced it will partner with As I Lay Dying to offer consumers an exclusive opportunity to connect with the band using MX vs. ATVTM ReflexTM, the latest addition to the popular off-road racing franchise.
On Thursday, February 4th at 8 PM (ET)/5 PM (PT), As I Lay Dying band members will log in to the Xbox LIVE® online entertainment network for the Xbox 360® video game and entertainment system from Microsoft to compete against fans using the Gamertag "AILDband." The consumer gameplay challenge is expected to last for approximately two hours.
"MX vs. ATV Reflex offers players a high energy, explosive gameplay experience that lends itself well to the inclusion of heavier music," said Victor Rodriguez, Music Director, THQ. "The music quality and prominence of As I Lay Dying in this genre made the band a great match for the game.""If any gamers out there are looking to get their butts kicked in MX vs. ATV Reflex, we'll be ready and waiting for you on February 4," said As I Lay Dying guitarist Phil Sgrosso. "We shall conquer all those who challenge us, so prepare to meet your doom!"
