CHRIS CAFFERY - High River Sauces Director's Cut TV Commercial Posted
November 8, 2012, 2 years ago
Guitarist Chris Caffery (TRANS-SIBERIAN ORCHESTRA, SAVATAGE) recently ventured into the world of hot sauce with his own brand, Tears Of The Sun, distributed through High River Sauces, which is run by Mosh Potatoes author and metal food junkie Steve Seabury.
The director's cut of the first ever TV commercial for High River Sauces, featuring Caffery and Tears Of The Sun Hot Sauce, can be seen below:
Caffery recently checked in with the following update: "Coming this November from High River Sauces, my second ever commercial hot sauce The Grapes Of Wrath. Me and Steve (Seabury) are really excited about this one. It's a bit hotter than Tears Of The Sun but not extremely hot. I'm not into the pain factor; it's too easy to make something just hot. It is a limited edition for the holidays...once it's gone it won't be back 'til next year! Final label art will be posted soon!"
In a recent interview, Caffery discussed his venture into the world of hot sauce. An excerpt from the story is available below:
Caffery, who only has small windows of time to take care of hot sauce business due to a rigorous touring schedule, credits Seabury for turning Tears Of The Sun into a talked-about product. At press time it was only available in the US due to high (therefore prohibitive) international shipping costs, but Seabury confirmed that he’s looking for ways to service the worldwide market. He has also launched the new Top Fuel Verde Sauce in collaboration with RATT frontman Stephen Pearcy and Food Network chef Chris Santos.
“People need to eat,” Caffery adds, “and the advantage it has over the music industry is that if somebody likes your hot sauce and they finish it, they’ll go any buy another one. You can’t download hot sauce (laughs).”
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For information on Tears Of The Sun hot sauce and High River Sauces, click here.