IRON MAIDEN's Bruce Dickinson Talks About Airline Business Enabling Humans

November 4, 2012, 12 years ago

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IRON MAIDEN singer Bruce Dickinson and Airline Entrepreneur speaks with yourBusinessChannel about the philosophy he tries to impart on his staff.

Dickinson says business is just about enabling human beings, nothing more, nothing less. Businesses need to recognise this fundamental fact. Too often businesses are blinkered into getting the job done. If the job is no longer enabling any one to do anything, then what is the point?

Dickinson was filmed and interviewed at the Entrepreneur Country Forum in London.


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